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Lilly Pulitzer Launches Sunshine Sale With Deep Discounts

Palm Beach fashion house Lilly Pulitzer has opened its semi-annual Sunshine Sale, offering price reductions of up to 70 percent on its signature printed apparel. The event, which runs through August 26, arrives just ahead of the Labor Day holiday as the brand looks to clear its summer inventory.

Lilly Pulitzer Launches Sunshine Sale With Deep Discounts
Photo: Bio & News

The sale features a wide array of getaway-ready sets, dresses, and separates designed to bridge the gap between late summer and the transition into autumn. Shoppers can access the discounted inventory both at physical Lilly Pulitzer retail locations and through the company’s website.

Founded in 1959 by its namesake creator, the brand built its reputation on colorful, printed cotton shifts originally designed for a Palm Beach juice stand. Today, the label maintains that legacy through vibrant patterns intended for casual, optimistic wardrobes. Given the limited nature of the promotion and the specific window of availability, the company expects inventory to move quickly as customers prepare for final summer excursions.

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