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Lanvin Group Trims Losses Amid Strategic Retail Overhaul

Lanvin Group reported €101 million in revenue for the first half of 2026, a 13% decline year-on-year as the luxury conglomerate accelerated a deliberate reduction of its retail footprint. Despite the top-line contraction, the company narrowed its losses through aggressive cost discipline and improved gross margins across its portfolio.

Lanvin Group Trims Losses Amid Strategic Retail Overhaul
Photo: Bio & News

The group, which manages brands including Lanvin, Wolford, Sergio Rossi, and St. John, ended the period with 151 directly operated stores. This contraction is part of a broader rationalization strategy designed to shed underperforming locations and focus on brand transformation. While overall revenue dipped, the company saw a 1.29 percentage point expansion in gross profit margin, reaching 59%.

Financial performance metrics showed marked improvement as the group leaned into operational efficiencies. Contribution profit rose by €10 million compared to the prior-year period, and adjusted EBITDA losses narrowed to €35 million from €52 million. Executive leadership pointed to these results as evidence of a leaner, more agile operating model. Moving into the second half of 2026, the company intends to pivot toward new licensing opportunities and creative initiatives to reignite consumer demand while maintaining a focus on disciplined capital management.

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