The awards, established in 2009, serve as a benchmark for excellence in the life sciences sector. This year’s honorees included Alex Gorsky, the former CEO and Chairman of Johnson & Johnson, who received the Lifetime Achievement Award. Corporate honors were distributed among industry giants and specialized firms, with AstraZeneca named Company of the Year in the pharmaceutical category, while Abbott secured the title for medical devices and diagnostics.

Leadership excellence was a central theme, with Tom McDonnell of Benchworks and Mike Raab of Ardelyx recognized as CEOs of the Year. The selection process, overseen by the PM360 Editorial Advisory Board, emphasized the impact of branding and the efficacy of patient-focused initiatives. Notable product honors included the Wegovy Pill from Novo Nordisk as Brand of the Year and Abeona Therapeutics’ ZEVASKYN for most innovative new product. These accolades reflect a broader industry shift toward integrating immersive digital experiences and artificial intelligence into professional and consumer education programs.