The rebranding marks a departure from the company's former identity as Culinary & Cannabis, shifting focus toward a broader hospitality model. Anderson, who founded the organization nearly ten years ago, designed the new platform to occupy the space between industry stigma and consumption-heavy social events. Following a personal health hiatus, she restructured the business to prioritize rest and education, aiming to attract a diverse audience including healthcare professionals and first-time cannabis users.

The expansion kicks off November 5 with the Savor & Solace Table culinary event, followed by The Canna Spa and Savor & Solace Sessions on November 7. These gatherings serve as the foundation for a long-term strategy that includes future partnerships and the eventual development of Savor & Solace House, a permanent destination for wellness and hospitality. Anderson emphasizes that while plant-based education remains a pillar of the brand, the mission is to foster authentic connections rather than focusing solely on product consumption.