eBay announced the deal in February, intending to purchase Depop from Etsy to capture a larger share of Gen-Z shoppers. For Etsy, the divestment serves as a strategic pivot back to its core handmade and vintage marketplace. The CMA has set an August 6 deadline for its phase one investigation, at which point it must decide whether to approve the merger or trigger a more exhaustive inquiry. Neither eBay nor Etsy has provided comment on the ongoing regulatory scrutiny as the expected closing date approaches later this month.