The promotion covers a broad spectrum of the company’s catalog, aiming to capture consumer interest ahead of the typical end-of-year shopping cycle. Televisions lead the aggressive pricing strategy, with the 98-inch QM8L model priced at $3,789.99 and entry-level F7D units starting at $249.99. These discounts extend beyond home cinema to include the gaming sector, where monitors like the 27C2A Pro are now listed at $599.99.

Audio equipment and mobile devices are also seeing significant markdowns. TCL is offering up to 43% off sound bars, including the S60K and S65K models, alongside bundles that allow customers to purchase the Z100 speaker at half-price when paired with an Ultimate Series TV. Meanwhile, the mobile segment focuses on the NXTPAPER line, with tablets and smartphones like the 70 Pro receiving discounts of up to $150 to highlight the brand's paper-like display technology.