The collection leans heavily into collegiate influences, moving beyond the brand’s previous fall releases by integrating rich teals, deep navy, and bold reds. At the forefront of the design is the Collegiate Crewneck, manufactured in Peru from premium French terry cotton. This piece anchor’s the line’s shift toward versatile layering, designed to pair with existing performance staples like the Ridge Polo and Velocity Hoodie.
Melissa Agnew, Head of Product at Bad Birdie, noted that the goal was to maintain the brand's signature energy while adapting to colder conditions. The apparel incorporates technical features—such as 4-way stretch, UPF 50 protection, and moisture-wicking properties—without abandoning the aesthetic distinctiveness that defines the brand. The rollout continues later in October with the "Bad Elements" outerwear line, featuring waterproof systems designed for extreme weather, followed by a restock of the brand’s popular Mock Neck. Items are priced between $72 and $120, available through major retailers including Nordstrom and Golf Galaxy.




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