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Fonterra Shifts to Market-Led Leadership Model

Moving away from its channel-led framework, New Zealand dairy giant Fonterra is reorganizing its leadership team to prioritize market-specific accountability. The transition, set for August 3, aims to streamline operations across its global ingredients and foodservice divisions by consolidating sales responsibility under distinct regional heads.

Fonterra Shifts to Market-Led Leadership Model

Teh-han Chow steps into the role of chief executive officer for Greater China, where he will oversee all ingredient and foodservice operations. Simultaneously, Gaby Amade assumes the title of President Global Markets, with a mandate covering Oceania, the Americas, South East Asia, Japan, the Middle East, and Europe.

CEO Richard Allen noted that the shift introduces a single point of sales accountability in every territory, intended to sharpen the company's focus and increase delivery speed. This executive realignment also includes the appointment of Elisa Giusti as chief growth and strategy officer, effective June 15.

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